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The new proposal for a $152 million hotel and conference center has solved many of the flaws in the old model – except for the most glaring one.
The center, now proposed to stand on the site occupied by Parking Lot 6, no longer requires the demolition of the Faculty Center. The cost of the project has also dropped.
But UCLA is still channeling funds into a risky and expensive project when the money could be better spent on research or academic programs, such as tutoring services. Given the dramatic drop-off in state support for the university, the administration should not move forward with the hotel and conference center – unless it proves a lucrative enterprise that could bring in money for academia.
By the beginning of next year, UCLA will complete a financial plan for the conference and guest center. The center is projected to break even in about three years, said Steve Olsen, vice chancellor for finance, budget and capital.
The cost of the center would be covered by $40 million from the $100 million donation by alumni Meyer and Renee Luskin, along with bond funds. Student tuition and state funds will not be put toward the project.
But it is not enough for the hotel and conference center to be self-sustaining. In order for this project to be worth the effort and the money, it needs to be profitable.
This enterprise eats up time that administrators could spend on improving other areas of campus. And since the project is essentially taking away funds that support UCLA’s academic mission, the hotel and conference center should be able to bring in enough revenue to make up for that money.
Other justifications for the center, such as its capacity for fostering intellectual exchange, are weak and distract from the main reasons to undertake this project: profit, profit, profit.
If the financial plan does not show potential for strong returns in today’s shaky economic climate, the money slated for the center should be redirected to other purposes, such as setting up a scholarship fund or paying faculty salaries.
Though Olsen said the Luskins were “firmly and specifically committed” to the idea of the center, would the donors really say no to funding scholarships for deserving students?
Still, UCLA administrators were able to orchestrate a plan for funding the hotel and conference center, and we hope that these enterprising efforts will spill over into the academic arena.
It is also commendable that the administration has listened to faculty input about the hotel and conference center and made changes to their plans.
When UCLA administrators release the business plan for the hotel and conference center, they would do well to continue to keep their ears open to skepticism and criticism.
The campus community needs to be confident that this project will help – not hurt – UCLA.
Unsigned editorials represent the majority opinion of the editorial board.
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I applaud the Bruin editorial staff in their caution with respect to the proposed conference center. The members of the UCLA faculty center, in two fair and democratic votes, elected to (1) vote against demolition of the Faculty Center and (2) elect a Board of Governors slate that is pro-preservation; I am a member of that slate. We are all grateful to the UCLA Administration for its wisdom in relocating their proposed Conference Center. Unfortunately, that Conference Center will draw business away from the Faculty Center and in time may make our operation plan not viable. Included in the Luskin gift for the Conference Center is $10 million to help defray the cost of meetings and make the Conference Center affordable to departments other than the professional schools. Actually, the Faculty Center already offers affordable meetings. If we had that size of gift, the Faculty Center could renovate the building (on track to become a California Registered Landmark) and have funds left over to make meetings even more affordable. However, more importantly, the Faculty Center plays a critical role as a community center resource for our faculty- much as Ackerman Union does, for UCLA students. Our membership hopes that our Academic Senate and Administration recognize how critical this role is, for our faculty, emeritus, and faculty spouse communities. Many alumni also have the option of also being part of the Faculty Center community. Unfortunately, the Conference Center places the Faculty Center at risk in the long run, even if the immediate threat of bulldozers has abated. This additional issue requires consideration.
-R. Michael Rich, member, Board of Governors; Dept. of Physics and Astronomy